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Electrolux

Electrolux, founded in 1919 was born as a result of the works of Axel Wenner-Gren, began as a company selling Lux-branded vacuum cleaners in the European market. The company uses consumer insight as a key factor in producing items that people want and need. Some of the popular items produced by Electrolux include: washing machines and dryers, vacuum cleaners, refrigerators and stoves, air conditioners and more. They are marketed under various brands including Electrolux, AEG, Eureka, and Frigidaire. Electrolux has grown to be a leader in the household appliance industry with product sales exceeding 40 million globally each year.

Developing products the people of the world want is a key factor in the mission of Electrolux. With that said, Electrolux carefully considers customer insight in creating their products. As part of its regularly yearly operations, they evaluate customer satisfaction through interviews of their customers as well as home visits to observe how their products are being used and how satisfied their customers are with the products. Subsequently, improvements to existing products and the development of new products are born as a result.


Electrolux Ultra Active Bagless Canister Vacuum

Our Review: Quiet, powerful, and cute, the Electrolux Ultra Active Bagless Canister is transparent so you can see exactly what it is picking up. Offered in copper and watermelon colors, you will be amazed at the thorough cleaning power of this canister vacuum with cyclone technology. The Ultra Active Deep Clean EL4300A has automatic cord Read more »